Feed Your Business
Are you a business owner or marketer who feels like the competition is passing you by? Do you want to sell more products online? If so, it is essential that you take steps to ensure your business is visible. Think of it this way: if you are not feeding your business, you are starving it. And that is a death sentence in today’s competitive online marketplace.
Having worked at Google on the Google Shopping team, Kevin Wetherby has had ample opportunity to observe what works and what does not work for product optimization. In that time, he has presented this information to Fortune 500 retailers and agencies all over the country. Now, in this book, he shares that knowledge with you so that you too can learn to optimize your product feedand outrank your competitors.
It is important to understand how the top advertisers are successful. The top 5% of Google Shopping advertisers account for nearly 90% of all clicks. That means if you are not in that top 5%, you are nowhere. Fortunately, the steps in this book will improve your marketing results, whether you are just getting started with Google Shopping or you are an accomplished practitioner.
Author Bio: Kevin J. Wetherby’s journey to become a top revenue producer in online marketing started in the cabinetmaking business. His results-driven strategies increased revenue for multiple Fortune 500 companies, and he won multiple awards while working at Google on the Google Shopping team. When he isn’t working, you’ll find him surfing or fishing near Daytona Beach, Florida where life seems more perfect than ever before. Kevin loves to hear from his readers. Visit his website at www.kevinwetherby.com.
Funk to Fabulous in 14 Days
Funk to Fabulous in 14 Days is a revolutionary two-week brain-based program by neuropsychologist Dr. Mary Cubbedge Wetherby. F2F guides you through the proven tools and strategies Dr. Mary uses with her patients who take action to be successful in beating a funk and increasing happiness (and fabulousness!). Whether your funk reaches a level of depression or not, you’ll finally be able to stop worrying about the future, ruminating on the past, and feeling like your life is one big stress fest. Packed with brain hacks, step-by-step instructions, and exercises, F2F shows you how to finally break free from your worries and start living your best life. As you complete each bite-sized section of the book, you reward yourself with one of the fourteen letters in “F-u-n-k-t-o-F-a-b-u-l-o-u-s” so that when you have completed the phrase, you’ve mastered the program!
During the Funk to Fabulous 14-day journey, you will learn to:
o Decrease worries that pull you into a funk.
o Stop thinking of the same negative thoughts over and over.
o See possibilities instead of impossibilities.
o Stop being held back by negative thoughts and emotions.
o Identify what to change and how to change it.
o Decrease anxiety and intrusive thoughts.
o Embrace happiness.
o Not just survive, but thrive!
F2F tells you not only how to change negative thinking with a brain-based approach, but how to cultivate your positive thoughts, too. Give yourself the ultimate gift and follow this roadmap back to your authentic happy self. It’s time to go from Funk to Fabulous!
Dr. Mary may not look like a cyborg at first glance, but she has 13 artificial joints (at last count)! Through personal experience, untold years of higher education, and over 25 years of practice, neuropsychologist Dr. Mary has learned that there can be joy in an imperfect life. The key is to strategically decrease the funk, increase the fabulous, and not take life too seriously. With that goal in mind, she lives, hangs out, and writes in Daytona Beach with the most interesting man in the world, a super cool daughter, an itty bitty dog who loves pink, an enthusiastic Aussie pup with soulful blue eyes, and a bird that barks. You can check out more about becoming fabulous on funktofabulous.com.